Samsung's 2018 and 2019 televisions will be able to access and play their iTunes library of movies and TV shows, the company said. You can also buy and rent iTunes content directly from your TV. Content will be available through a dedicated application that will be released exclusively on Samsung TVs. The TVs will also include support for AirPlay 2, Apple's wireless transmission standard.
The iTunes Movies and TV Shows app, which will be available in 100 countries on Samsung's 2019 TVs, as well as on 2018 models (after a firmware update) marks the first time that Apple allows third-party devices to access your video library out of Windows PCs. It can also be a prelude to a streaming video service with which Apple is currently working - which is also reported as coming to 100 countries.
While Apple Music currently competes with Spotify, the streaming service will have Netflix in its sights. It will offer a streaming content template for a single monthly subscription. Apple seems to be increasing its efforts to produce original content programming similar to the original Netflix.
Without leaving the sofa
Meanwhile, AirPlay 2 support will be available in 190 countries and will allow content such as videos, photos, music and podcasts to be streamed directly from Apple devices to Samsung TVs. You will have Google Assistant participate in the company's 2019 TVs.
Commenting on the announcement, Eddy Cue, Apple's senior vice president of Software and Internet Services, said: "We look forward to bringing the iTunes and AirPlay 2 experience to even more customers worldwide through Samsung Smart TVs for users iPhone, iPad, and Mac. It has yet another way to enjoy all your favorite content on the largest screen in your home. "
Source: The Verge | Samsung